Syntes adds business value in distribution with a multi-brand product content and product data management strategy
As distributors work to meet the ever-evolving demands of their manufacturers and retailers, they must strive for both excellence in product availability as well as timely logistics. Any delays or inaccuracies have potential long-term ramifications on revenue growth and relationships with strategic partners.
With partner brands continually launching new products and the e-commerce landscape in flux, distributors are facing a difficult challenge. Unprecedented changes with sales channels – such as marketplaces transforming online retail – have raised the importance of an effective omnichannel commerce strategy to succeed in this competitive environment.
By leveraging the power of Syntes cloud Master Data, Product Information and Digital Assets Management software, distributors have been able to enhance operations while simultaneously optimizing communications with their brand partners and retail channels. This has created new opportunities for stronger relationships and business growth for brands, retailers and resellers.