D2C and Existing Distribution Channels
Despite the undeniable advantages of the D2C (Direct-to-Consumer) model, manufacturers and brands often postpone its implementation due to fears of
PIM Implementation and Product Systematization
Product Information Management (PIM) is the backbone of modern e-commerce. However, companies often find organizing a product range and optimizing
PIM as the Basis of e-Commerce
Surprisingly, even in the modern world of computers, mobile devices, databases, artificial intelligence, e-commerce, and the rapid development of digital
Why Do Brands Need D2C?
D2C (Direct-to-Customer) is, in a broad sense, the sales of manufacturer’s goods directly to the consumer without intermediaries. D2C also
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